Performance Racing Industry (PRI) has been a cornerstone of the motorsports industry since 1986. Through its trade show in Indianapolis and monthly magazine, PRI keeps industry members up-to-date on trends, products, and strategies. Founded by Steve Lewis and later acquired by SEMA, PRI hosts an annual trade show featuring over 1,000 companies. It covers various racing disciplines and offers value-added services like education programs and networking events. Based in California with offices in Indianapolis, PRI is a key resource for racing professionals worldwide.
